The end of the season us coming up fast and we want to see as many of our fans in the seats as possible! This is why we have come up with three different promotional events that will help us achieve this goal.
The first promotional tactic is dollar hot dog day. This would help draw fans to the game. Also, if you sell dollar hot dogs it will bring a lot of traffic to the concession stands. And in most cases, fans will want to buy more than just the hot dog. You can expect a fan to buy drinks and other items that they would be paying full price for. This allows you to still make a considerable amount of profit.
The second promotional tactic is kids day. You can sell discounted tickets to a certain age group (12 and under). This will bring both parents and their kids to the game. The parents will then spend money on their kids and this will generate extra money. Cause not only are you getting people spending on themselves but also the children they brought with them. This also gives the team the opportunity to reach out to fans while they are still young and help lay the foundation for these kids to become lifelong fans of the Madmen.
The third promotional tactic is a concert after the game. If you put on a free concert after the game is over for people who buy a ticket to the game it gives you the opportunity to bring in a very diverse crowd. Not only will they be there to spend money during the game, but you can also reach out to new consumers you may have not had access to otherwise. The concert has the potential to bring in people who would not normally attend a sporting event. Hopefully after they are exposed to a game at the stadium they will want to come back again in the future.
Hopefully with these promotional ideas it will fill the stadium for our final home games this season.
